News Release
News Release
2026 New Year’s Greeting Enhancing Top-of-Mind Awareness: Co-Creating the Future with Our Customers -NEW-
NEWS
Happy New Year to all our valued customers.
This year marks a significant milestone for the Novacel business, as we enter our third year since its inception.
From the very beginning, our mission has been to uphold the core strengths of the resin compounding business
established by Daicel, while proactively driving organizational transformation to meet the evolving demands of our time.
Reflecting on the past year, global instability led to soaring raw material costs and supply chain fluctuations,
at times forcing us to make difficult requests of our customers.
While I am profoundly grateful for the relentless dedication of our teams on the ground,
I also recognize with sincere humility that there were areas where our response to these rapid changes
could have been more robust.
Deepening “Dialogue” Beyond Efficiency
Our primary objective for this year is to enhance our “Top-of-Mind Awareness.”
We aspire to be the partner you think of first when a challenge arises.
By advancing operational efficiency, we aim not merely to optimize processes,
but to create valuable time that allows us to engage more deeply and meaningfully with each of our customers.
High-Value Proposals Only Humans Can Deliver
In 2026, Novacel will further integrate our Sales and R&D teams,
maximizing the time our entire organization spends addressing customer needs.
By striving to become a partner you instinctively rely on—one you turn to whenever challenges arise—
we will continue to move forward together as one unified team.
We sincerely appreciate your continued support and partnership in the year ahead.
January 1, 2026
Novacel Co., Ltd.
Naoya Kitamura
President
Novacel Co., Ltd.